Marketing Work Group

The Marketing Work Group is committed to increasing ALTA brand awareness, attracting ALTA non-members and boosting the interest and participation of the ALTA membership. The Work Group will endeavor to showcase ALTA as well as ALTA committee projects by developing and executing marketing campaigns, including thoughtful messaging, creative visuals and thorough marketing analytics as needed.


Sabrina Bier

Director of Digital Media and Education
Proper Title
Chicago, IL

Vice Chair

Patrick Harris

Business Development Specialist
Stewart Title Company
Reno, NV


Samantha Askland

Commercial Compliance Officer
Des Moines, IA

Melissa Ballard

SVP/Advocacy & Marketing Director
Town Square Title Company, LLC
Waxahachie, TX

Tracy Burger

Vice President, Corporate Initiatives
Rocky Hill, CT

Mohamed Choumil

ATG Title, Inc.
Fairfax, VA

Cheryl Evans

Perkasie, PA

Kristen Gabriele

Regional Manager, Northeast
TitleWave Real Estate Solutions
Jacksonville, FL

April Gentry

Director of Strategic Partnerships
Austin, TX

Susan Green

MARCOM Director
Westcor Land Title Insurance Company
Denver, CO

Nancy L. Gusman CLTP, NTP

GusmanLegal, LLC
Beltsville, MD

Mark Holley

Executive Sales Director
East Texas Tax & Land Services, LLC
Tyler, TX

Megan Hunt

Enterprise Account Executive
Qualia Labs Inc.
McKinney, TX

Matt Kaufman

VP of Marketing
San Francisco, CA

Sharron D Kennovin

Agency Represenative
Old Republic National Title Insurance Company - VA Operations
Virginia Beach, VA

Kelly McCarel

VP, Agency Operations
Doma Title Insurance, Inc.
Miami, FL

Cynthia A. McGovern

CEO/First Lady of Sales
Orange Leaf Consulting
San Francisco, CA

Erica Meyer

CEO & Publisher
October Research, LLC
Richfield, OH

Sue Morgan

PA Agency Sales and Services Manager
Old Republic National Title Insurance Company
Tampa, FL

John K. O'Donohue

Managing Partner
Touchstone Closing & Escrow, LLC
Andover, MA

Sheri Olsen

SVP, National Director Banking Services
First American Trust
Sandy, UT

Michelle Petersen

State Manager
The Security Title Guarantee Corporation
Hot Springs, AR

Katie Schmitz NTP

President and COO
Guaranty Closing and Title Services, Inc.
Fond Du Lac, WI

Jessica Sinnott

SVP of Treasury Management
Capital Bank, NA
Rockville, MD

Robert C. Skidmore Esq.

Transfer Title Agency, Inc.
Medina, OH

Bill Svoboda

Minneapolis, MN

Becky Tassell

Sarasota, FL

James Thanasules

SVP & Chief NY State Counsel
AmTrust Title Insurance Company
New York, NY

Mark R. Till

Senior Vice President
FNF Family of Companies
Jacksonville, FL

Marissa Westwood

Agency Relationship Manager
Doma Title Insurance, Inc.
Miami, FL

Karen M. Woodard

State Agency Manager
RAM Resources, LLC
Shreveport, LA


Megan Hernandez

Director of Public Relations & Marketing
American Land Title Association
Washington, DC

[eGuide] Access 'The Title Operator's Guide to Implementing ALTA Best Practices' from Qualia.