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ALTAprints
7 Reasons Why Every Homebuyer Needs Owners Title Insurance
This educational one-pager walks through 7 reasons why a homeowner should make sure they get owner’s title insurance. Available in several languages.
10 Steps to Buying Your Home with Confidence
This Realtor®-facing rack card boils down the steps to purchasing a home, and gets t the point of protecting your home with owner's insurance.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to. This rack card has been updated and translated into multiple languages.
Tips for Talking Title
Nobody knows more about the value of owner’s title insurance than ALTA members. That’s why it’s best for you to communicate directly with homeowners. This document helps answer basic questions about how to communicate the benefits of title insurance.
Blueprint
Drive home the message that title insurance is a one-time fee for a lifetime of peace of mind.
Clients Shouldn't Have To Fight
Target Realtors®, with this ad, that says "your job is to protect the best interests of your clients. So make sure they protect themselves from major legal and financial risks with owner’s title insurance."
FAQs of Title Insurance
Leaders
Only
Train your staff on how to answer some of the basic questions they will hear about title insurance. This also includes a answer key sheet as well.
Home Is Where The Heart Is
This advertisement uses a current trend to drive home that title insurance is a one-time purchase that protects your property rights as long as you own your home. That’s peace of mind every homeowner deserves.
Peace of Mind You Deserve
ALTA members in seller-pay states can use this one-pager to reach consumers who are in the process of purchasing a home.
Poster - Whatever You Call Home 2015
Bring some color to your office wall space with this poster that gives a simple message anyone can understand, "Whatever you call home, protect it with owner's title insurance."
Poster - You Sweat the Small Stuff
You can use this internal poster in your break room to help your staff understand they are an integral part of the real estate process and the work they do is important.
The Last Thing You Want
This REALTOR-facing advertisement, reminds REALTORS of all the risks that homebuyers face. So make sure every homebuyer gets owner’s title insurance. It’s the only way to protect their property rights, and it helps ensure the closing process is short and sweet.
Whatever You Call Home
Colorful, eye-popping advertisement has a simple message anyone can understand, "Whatever you call home, protect it with owner's title insurance."
You Shouldn't Have To Fight Over Your Property Rights
You could give the consumer 157 reasons why they should get owner's title insurance but three seems more reasonable.
You Shouldn't Have to Fight Over Your Property Rights
Sometimes the stick is better than the carrot, ALTA created this print ad to explain the consumer is taking major financial risks if they do not protect themselves with owners title insurance.
You Sweat the Small Stuff Doorhanger
You can use this industry-facing doorhanger to spread the message of communicating the benefits of title insurance.
Digital Media
Closing on a Home Post-pandemic
The COVID-19 pandemic has changed many aspects of our lives. This video gives consumers a list of things that have and have-not changed about closing day since the pandemic.
ALTA Woman on the Street - What is Title Insurance?!
You think everyone buying a home knows what title insurance is? Share this video with your staff to align their understanding of what consumers know about title insurance.
An Introduction to Digital Closings for Consumers
According to a 2022 ALTA Digital Closing Survey, 62% of companies offering remote online notarization believe this offering will increase over the next year.
Facebook - Home is Where the Heart Is
Facebook - What Every REALTOR Should Know
Owner’s title insurance is one of those items often misunderstood by homebuyers at closing, yet its value is tremendous.
Facebook - Whatever You call Home
Colorful, eye-popping advertisement has a simple message anyone can understand, "Whatever you call home, protect it with owner's title insurance." Use this on Facebook to directly reach consumers.
Instagram - What Every REALTOR Should Know
Owner’s title insurance is one of those items often misunderstood by homebuyers at closing, yet its value is tremendous.
Templates
Learn to Best Explain Our Industry
Leaders
Only
This popular handout is used for 2 mock conversations. The first is with a homeowner at the closing table and the second is for use at a networking event. This handout is great for walking through our industry: what we do and how it benefits our customers.
Letter to Homeowner Explaining Title Insurance
Don't know where to start with your customers? Here is a great place!
Blog Post
Closing Time: 6 Steps Every Homebuyer Should Expect
Your long home-buying journey is almost over. You found the home you love, the seller agreed to your offer and now it’s time for closing.
The FAQs of Title Insurance For Homebuyers
Presentation Resources
12 Social Media Strategies
Develop your company's social media strategy using these 12 proven methods to reach the consumer in a variety of social media channels.
Homeowner Checklist
This customizable presentation is based on the 10 major steps to purchasing a home. Look in the notes section for tips on presenting each slide.
Talking Title
Leaders
Only
This presentation will provide helpful tips for talking title in your title company or law firm and how to train without boring your team. Use these strategies to educate your team.
What is Phishing/Wire Fraud?
Leaders
Only