Marketing Work Group

The Marketing Work Group is committed to increasing ALTA brand awareness, attracting ALTA non-members and boosting the interest and participation of the ALTA membership. The Work Group will endeavor to showcase ALTA as well as ALTA committee projects by developing and executing marketing campaigns, including thoughtful messaging, creative visuals and thorough marketing analytics as needed.



Chair

Sabrina Bier

Director of Digital Media and Education
Proper Title
Chicago, IL


Vice Chair

Patrick Harris

Business Development Specialist
Core Title Group, LLC
Reno, NV


Member

Melissa Ballard

SVP/Advocacy & Marketing Director
Town Square Title Company, LLC
Waxahachie, TX

Matt Brown

Executive VP, Sales and Revenue Strategy
Amrock LLC
Detroit, MI


Tracy Burger

Vice President, Corporate Initiatives
CATIC
Rocky Hill, CT

Andrea Castelli

Account Executive
First Class Signing
Livermore, CA


Brad Erb

Vice President of Growth & Partnerships
Bowe Digital
Kokomo, IN

April Gentry

Director of Strategic Partnerships
Closinglock
Austin, TX


Lindsey Gordon

Director of Marketing
PropLogix
Sarasota, FL

Susan Green

MARCOM Director
Westcor Land Title Insurance Company
Lone Tree, CO


Jennifer Greenberg CLTP, NTP

VP, Agency Strategy Manager
Old Republic National Title Insurance Company
Tampa, FL

Nancy L. Gusman CLTP, NTP

Owner
GusmanLegal, LLC
Beltsville, MD


Megan Hunt

Agency Representative
Westcor Land Title Insurance Company
McKinney, TX

Sharron D Kennovin NTP

Agency Represenative
Old Republic National Title Insurance Company - VA Operations
Virginia Beach, VA


Kelly McCarel

VP, Marketing and Education
Doma Title Insurance, Inc.
Miami, FL

Dr Cindy A. McGovern

CEO/First Lady of Sales
Orange Leaf Consulting
San Francisco, CA


Erica Meyer

CEO & Publisher
October Research, LLC
Richfield, OH

Andrew Pallace

The Security Title Guarantee Corp. of Baltimore
Linthicum, MD


Michelle Petersen

State Manager
The Security Title Guarantee Corporation
Prairieville, LA

Latasha Schipper

Marketing Representative
The Title Team and DCA Title
Hastings, MN


Katie Schmitz NTP, WLTP

President and COO
Guaranty Closing and Title Services, Inc.
Fond Du Lac, WI

Allison Sias

Product Manager
First American SMS
Raleigh, NC


Robert C. Skidmore Esq., OLTP

President
Transfer Title Agency, Inc.
Medina, OH

Kristi Smith

Executive Vice President
Landmark Title
Scottsdale, AZ


Wayne M. Stanley

President & CEO
Bowe Digital
Kokomo, IN

Bill Svoboda

Co-Founder
CloseSimple
Minneapolis, MN


James Thanasules

President
AmTrust Title Insurance Company
New York, NY

Mark R. Till

Senior Vice President
FNF Family of Companies
Jacksonville, FL



Staff

Megan Hernandez

Director of Public Relations & Marketing
American Land Title Association
Washington, DC