It?s Private
February 27, 2002
Poll Finds Consumers Value Online Companies? Privacy Statements
Inman News Features
Eighty-four percent of U.S. consumers think companies should be required to submit their privacy policies for independent verification, according to Harris Interactive and reported by Nua Publishing.
Ninety-one percent said they would do more business with a company that had its privacy policy independently verified, the Harris poll found.
Consumers? top three privacy concerns are that their information will be provided to other companies without their permission, their transactions may not be secure and hackers could steal their personal information.
Eighty-three percent said they would stop doing business with a company that had misused customer information, Nua reported.
Copyright: Inman News Service
Contact ALTA at 202-296-3671 or [email protected].