LodeStar Software Solutions Releases Title Sales Manager Platform
March 17, 2015
LodeStar Software Solutions, a provider of web-based compliance and marketing solutions for title and settlement agents, announced the release of its Title Sales Manager (TSM) platform, a customer relationship management (CRM) system built for the title industry. TSM allows agents to view sales data and web activity from their customers in real time. The new software also pulls title agents’ loan data directly from their title production software.
“Business intelligence tools like the Title Sales Manager are not readily available or cost effective for title agents,” said Jim Paolino, CEO of LodeStar. “We see the TSM as a natural addition to our growing suite of products. By monitoring usage of the rate calculators sitting on the agent’s website, the Title Sales Manager can measure the web activity against the actual number of loans coming in. In addition to the tracking, agents can see the top users of their website tools and assign sales staff to work with those users.”
Paolino added that by giving agents a snapshot of business activity, they can detect subtle changes or areas that they need to focus on with greater certainty “at an affordable price point for agents of any size.”
LodeStar has completed implementation of the TSM on all current customers and plans on adding new features and integrations over the coming months.
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