Truly Title Strengthens Leadership Team
April 12, 2022
Texas-based Truly Title recently announced that Brian Nachlas joined the company as chief marketing officer.
Nachlas will serve on the executive leadership team and assist with overall growth of the Truly Title. In this role, he will be responsible for developing and executing on strategies that build the Truly Title brand and help drive growth. Nachlas will focus on generating enterprise demand, expanding total addressable market, highlighting the company’s technology innovations, and curating engaging content for customers and clients.
“The massive shift in the market is requiring innovation and automation in marketing. Each real estate agent is competing with space online and can very easily fall into the abyss,” Nachlas said. “Truly Title has pioneered the appeal of a top end advertising agency with the best in real estate technologies. I am excited to help steer tomorrow’s ideas in everything we coach on today. This truly is a next-level Title Company.”
Nachlas has more than two decades of marketing, branding, lead generation and entrepreneurial experience. He most recently served as the marketing and technology director for a national title insurance company, where he played a critical role in marketing its services and rebranding its corporate identity and website.
“Brian is a great addition for Truly and brings so much value and foresight, not only for our internal needs, but for those of our clients” said Michael Tafoya, chief executive officer of Truly Title. “His in-depth knowledge of today's marketing techniques and technology are a game changer for our team.”
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