Master Your Marketing with ALTA's Consumer Workshop

July 18, 2024

Gain a Competitive Edge with ALTA’s Virtual Marketing Workshop

In today’s competitive real estate market, standing out is more important than ever. ALTA’s Homeowner Outreach Program (HOP) is here to help you strengthen your marketing and connect with homebuyers through our upcoming virtual Consumer Marketing Workshop. In just two days, you’ll gain the insights and tools to attract more clients, communicate the value of title insurance, and empower your team to become marketing champions—all from the comfort of your own workspace. 

Attend from your office, dinner table or favorite coffee shop and still get your work done. Joining us for the Consumer Marketing Workshop couldn’t be easier—or cheaper—and will re-invigorate your marketing while helping you gain a competitive advantage in your market.

The Consumer Marketing Workshop will equip you with the tools you need to coach others on how to explain the benefits of title insurance to consumers. Just think: If you could easily teach your employees as well as your Realtor and lender partners to understand how title insurance works and why it’s important, you would have a whole new team of people talking title!

In just two days, the workshop will help you:

  • Position your company in a digital world and reach new customers
  • Effectively engage and inform your employees as well as Realtor and lender customers
  • Captivate your audience from beginning to end
  • Stay within the law
  • Utilize the marketing materials ALTA provides
  • Learn the ins and outs of HOP and why the program was developed
  • Discover tips and tricks during a 60-minute HOP presentation

 Once the workshop is completed, attendees are entitled to the following perks:

  • Access to HOP Leader-only materials in the HOP catalog
  • 10% discount to ALTA major meetings
  • Opportunity to speak at industry events
  • Listed on ALTA website as an official ALTA-trained HOP Leader
  • Certificate of leadership

ALTA’s Consumer Marketing Workshop, Powered by HOP
Nov. 19-20, 2024
1-4 pm ET  •  Online

Register Today


Contact ALTA at 202-296-3671 or [email protected].