Alanna.ai Names Director of Marketing
April 22, 2025
Alanna.ai has named Jennifer McAlpine as its director of marketing. In this role, she will spearhead the company’s market positioning and accelerate growth.
McAlpine brings over 13 years of marketing and development experience to the role, having most recently served as director marketing technology with MyHome. Before that, she was head of marketing for Compass, where she led the firm’s efforts in the brokerage’s largest region, California, and managed a portfolio of over 3,000 agents across over 60 offices.
“We’re rolling out several new powerful tools in the coming weeks and months, and Jennifer will make it clear that Alanna is the AI title agents need right now,” said Hoyt Mann, president and co-founder of Alanna. “She has already helped other nationally recognized brands to do so in a remarkable number of ways. So we have no doubt that she is the best person to ensure title companies nationwide understand that Alanna is an indispensable part of any agency’s tech stack.”
Alanna is best known for the communication capabilities of its AI-powered assistant, which enables title agents to respond to questions in 133 different languages and gather or request data via text message or web chat.
Contact ALTA at 202-296-3671 or [email protected].