Getting to Know You

March 21, 2002

Agent-Sponsored Neighborhood Information Web Sites Bring Over-The-Fence Chat Online

Inman News Features

Walled Lake, Mich.-based, a developer of Web-based marketing and communication tools for real estate sales associates, is offering homeowners a direct pipeline to their neighbors through real estate agent-sponsored neighborhood Web sites.

Real estate practitioners can purchase exclusive licenses to as many Web sites as they want on the nationwide network.

Each agent-sponsored Web site is named for the neighborhood it serves and provides information about the area, including new neighbor introductions, lawn care services, local weather, stock market information and a link to Today?s Life Solutions, which features tips and resources for home care, decorating, pet care, parenting and more.

"We developed Connecting Neighbors to build a sense of community," said company founder and former RE/MAX agent Jay Otlewski. "Too often, on-the-go families settle into new homes without knowing anything about the area in which they live. Agents license our sites as a way to give something back to their customers?a perfect way to keep in touch with what?s happening in your own back yard!" said it has a sales force of more than 50 people and has sold more than 2,500 agent-sponsored neighborhood Web sites since its inception in 2000.

Copyright: Inman News Service

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North American Title Insurance Company (NATIC) is a seasoned title insurance underwriter, helping title agents to achieve their individual business goals for more than 50 years. Today, the company conducts real estate settlement services in 39 states and the District of Columbia through a network of experienced, independent agents.