First American Provides Smart Phone Apps

September 9, 2010

First American Title Insurance Co. announced that its AgentFirst mobile application for Android and BlackBerry smartphones is now available for free download.

The AgentFirst mobile application, which was previously released for iPhone in April 2010 for download at no charge through the iTunes App Store, provides real estate and lending professionals access to property and ownership information which covers 97 percent of all U.S. real estate transactions.

Users with active AgentFirst accounts on their mobile device can easily look up property addresses while in the field and gain access to property information, transaction history and tax data. In addition, the new mobile application allows agents to place title and escrow orders directly through their mobile device.

"At Keller Williams, we understand the impact mobile computing is having on our clients as well as our associates, which is why we've developed," said Bryon Ellington, chief products officer for Keller Williams Realty. "AgentFirst mobile applications for the iPhone, Android and BlackBerry smartphones allow our associates to perform research and place orders while away from the office, which has proven to be extremely beneficial."

According to market research firm comScore, smartphone ownership in the U.S. has now surpassed 49.1 million users as of the second quarter of 2010. With all four major U.S. carriers now offering at least two Android smartphone devices to their customers, Android smartphones are seeing a significant increase in market share while Research In Motion, maker of the BlackBerry, remains the dominant U.S. smartphone platform representing approximately 41 percent of the market.

"Since launching our AgentFirst app for the iPhone, our real estate professional customers have been asking us to build an app for Android and BlackBerry mobile devices," said Larry Godec, chief information officer for First American. "We see these apps as an opportunity for First American to provide innovative service-oriented solutions to our increasingly mobile customers."

Additional information on First American's AgentFirst mobile app can be found online here. Android smartphone users can download the AgentFirst application at no charge through the Android Market. The AgentFirst application is available for BlackBerry users to download at iPhone users may download the application from the iTunes App Store here.

For more information, or to establish an AgentFirst account, real estate professionals may contact their local First American Title sales representative.

Contact ALTA at 202-296-3671 or