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HOP Leaders
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ALTAprints
6 Reasons an Attorney is an Integral Part of Your Real Estate Deal
Leaders
Only
Your clients come to you to be their guide through the real estate transaction. We know it isn’t a job you take lightly, so don’t forget to talk to them about the importance of owner’s title insurance.
FAQs of Title Insurance
Leaders
Only
Train your staff on how to answer some of the basic questions they will hear about title insurance. This also includes a answer key sheet as well.
Identifying Your Benefit: What Makes Your Business Different
Leaders
Only
Consumers are faced with all kinds of choices about how to spend their money. Making your company the obvious choice for your clients takes knowing exactly what benefit you can offer your clients that makes you different.
Respa Quiz
Leaders
Only
Quiz your staff on RESPA and test their knowledge about what is and what is not legal under this vital law. Page 2 contains the answer key.
Why Your Personal Email Address Could Be Hurting Your Business
Leaders
Only
Your email is an extension of your business. Make sure it leaves a good impression when you share it with people.
Wire Fraud - The Epidemic that Could Ruin Your Homeownership Dream
Leaders
Only
Scammers are going to try to target your real estate transaction. Despite our vigilance in protecting you from these criminals, wire fraud is a grave concern when buying or selling a home.
Digital Media
HOP Leader Tool: General 60-Minute HOP Overview
Leaders
Only
Use this 60-minute overview to see how you can give a HOP presentation as a HOP Leader.
Templates
Learn to Best Explain Our Industry
Leaders
Only
This popular handout is used for 2 mock conversations. The first is with a homeowner at the closing table and the second is for use at a networking event. This handout is great for walking through our industry: what we do and how it benefits our customers.
Presentation Resources
2019 HOP Leader Training - Full Day Training
Leaders
Only
2022 Consumer Marketing Workshop - Full Presentation
Leaders
Only
This slide deck contains over 130 slides and is the slide deck used in our full-day workshop at ALTA's Consumer Marketing Workshop in Nashville TN. This deck covers several topics like, presentation 101, digital closing marketing, and gives a run-through on a 60-minute HOP training.
Full HOP Leader Training (Version 1)
Leaders
Only
This 2017 PowerPoint was used during the HOP Leader events. Feel free to slice, dice and use as you see fit. This presentation includes an updated version of the Marketing Law PowerPoint that you can cut out for individual presentations if needed.
Full HOP Leader Training (Version 2)
Leaders
Only
This presentation was created in 2016 for the HOP Leader trainings. You can cut it up, customize it and make it your own for any HOP presentation.
Homeowner Outreach Program Overview
Leaders
Only
HOP Marketing Law
Leaders
Only
This PowerPoint was created in 2016 for the RESPA/marketing law section of the HOP training. It has been updated for 2017 but pieces may be used from either presentation.
Navigating Advertising Law and RESPA
Leaders
Only
This 60-minute presentation will help you explain advertising law. The slide deck contains 40 slides with notes to help you present, there is one blank slide to insert information on your state.
Talking Title
Leaders
Only
This presentation will provide helpful tips for talking title in your title company or law firm and how to train without boring your team. Use these strategies to educate your team.
What is Phishing/Wire Fraud?
Leaders
Only
Why Every Homeowner Needs Title Insurance
Leaders
Only
This customizable presentation walks consumers through the basics of title insurance while explaining the benefits of obtaining an owner's title policy. Perfect for a 10-15 minute session. Look in the notes section for tips on presenting each slide.
Internal Training
New Hire Onboarding Packet
Leaders
Only
Internal training helps your office speak with one voice about the benefits of title insurance. Bring new hires into that voice from the beginning with this packet. You can individually customize these files from in ALTAprints.
A Homeowner, a Realtor and a Lender Walk Into a Bar. . . Script
Leaders
Only
Role play how to answer questions about what you do? Fun, exciting, maybe a little provocative . . .
ALTA Membership One Pager
Leaders
Only
Feel free to provide this document to any agent asking questions about becoming an ALTA member.
Attendee Training Agenda (4 Hours)
Leaders
Only
This agenda can walk an attendee through what to expect during a HOP training. This training is designed for four hours, but you can cut or add as you see fit.
CE Outline - 60 Minute HOP Overview
Leaders
Only
Use this outline for credit on a 60 minute HOP Overview presentation.
CE Outline - 60 Minutes - HOP for REALTORS
Leaders
Only
Use this CE outline for a 60 minute HOP presentation to REALTORS.
CE Outline - HOP 90 Minute Presentation
Leaders
Only
Use this CE outline for a 90 minute HOP presentation.
CLE Outline for Marketing Law HOP
Leaders
Only
Use this CLE outline for the Marketing Law Presentation within HOP.
Free vs. Paid HOP Tools
Leaders
Only
This is a great handout with ideas for free and paid ways to use the HOP education material.
HOP Messaging
Leaders
Only
Use this to show agents the four main HOP audiences and the messages we've developed for each group.
Internal Training Agenda (4 Hours)
Leaders
Only
This agenda can walk you through a mock HOP training. This training is designed for four hours, but you can cut or add as you see fit.
Starting a Google AdWords Campaign in 5 Steps
Leaders
Only
Use this new handout for 2017 to walk someone through starting their first Google AdWords campaign.
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